SKINLALA 思膚樂護(hù)膚SPA 中國旗艦店
SKINLALA BEAUTY SPA - FLAGSHIP STOREISENSE DESIGN X SKINLALA
CHASE
“模糊的語言表達(dá)能夠表達(dá)出可以表達(dá)的概念。更豐富的表達(dá)美應(yīng)該是不可表達(dá)的東西，我們總是不應(yīng)該用表達(dá)表達(dá)的概念。”
——康德伊曼紐爾·康德
“Fuzzy concepts are more expressive than clear ones. Beauty can be felt, but not be expressed in words, and people can not express all the thoughts in words.” -- Immanuel Kant
藝術(shù)中的模糊性是一種高境界的表現(xiàn)狀態(tài)，我們窮盡一生的追求，總在即將觸達(dá)的一刻達(dá)到“美”的峰值——即充滿可能性的，未知的狀態(tài)。
Fuzziness is one of the top-level expressions in art. Our lifelong pursuits always reach the peak of "beauty" at the moment we are about to touch it—that is, a state full of possibilities and unknown.
序
Prologue
“以科學(xué)精神激活肌膚力量”，作為國際知名美容護(hù)膚品牌，SKINLALA思膚樂堅持科學(xué)嚴(yán)謹(jǐn)?shù)膶嶒灳瘢瞥缫越】蛋踩姆绞郊せ罴∧w的自然美。
With the philosophy of “activating the power of skin with a scientific spirit", as an internationally renowned beauty and skincare brand, SKINLALA sticks to the rigorous scientific experimental spirit and advocates the natural beauty of skin activated in a healthy way.
作為北京及中國首家旗艦店，如何透過空間直觀的傳遞品牌理念，是吾覺設(shè)計團(tuán)隊首先思考的問題。如果把這個空間比作一位女性，我們希望呈現(xiàn)其健康陽光，水潤清透的氧氣感，而不是充斥網(wǎng)絡(luò)的“科技美”。“水”作為最重要的生命元素，成為設(shè)計發(fā)想的原點。
As the first flagship store in Beijing, China, conveying the brand concept visually through the space is the first concern for ISENSE DESIGN. Regarding this space as a woman, the design team hopes to highlight her healthy, active, and pure character, rather than the "technical beauty" that floods social media. "Water", an essential element of life, is the origin of design ideas.
水、冰、晶、霜、墨
Water, ice, crystal, frost, and ink
水滋的流通漆面，也能將我們的水漆漆面，煥發(fā)美砂人的形象，將玻璃烤漆板、鏡面、玻璃等材質(zhì)的儀表盤、輔助工具、VI的輔助工具、輔助空間中冰，軟化，營造清新的關(guān)系、色彩的感受空間。
Water nourishes human beings, and washes dirt to make beauty appear. The five states of water are extracted to match the concise black and white palette of the brand's visual identity, applying materials such as lacquered panels, mirror panels, jade sand glass, glass bricks, and tempered glass to the space. Blended with ice blue, the rigid relationship of black and white is softened to create a clear and pure space feeling.
霜
Frost
模糊與清晰總會在即將交匯時的臨界點產(chǎn)生奇妙的化學(xué)反應(yīng)。正如品牌提倡科學(xué)嚴(yán)謹(jǐn)?shù)淖o(hù)膚理念，所謂科研精神，就是在不斷追尋真理的道路上體現(xiàn)的極致探索精神。這也是我們命名這個項目為CHASE的初衷,希望通過設(shè)計暗喻每個追求“美”的消費(fèi)者，都擁有著積極陽光的生活態(tài)度。
Fuzziness and clarity can produce a wonderful chemical reaction at the tipping point when they are about to merge. Just as the brand advocates a rigorous scientific skincare concept, this kind of scientific research spirit refers to the ultimate exploration in the pursuit of truth, which is also the intention of the project name as CHASE. The design is a metaphor that every consumer who pursues "beauty" will have a positive attitude to life.
晶
Crystal
局部空間通過玻璃磚、玻璃材質(zhì)，滿足完整區(qū)域劃分及合理動線的同時，引入光線，令小空間不局促，并使得內(nèi)外關(guān)系更具互動性。同時在產(chǎn)品陳列上，品牌深耕研究的技術(shù)結(jié)晶也被完整展現(xiàn)，通過輸液袋，針劑等科學(xué)醫(yī)療的形式凸顯品牌差異化。這也是SKINLALA最大的特色之一，為每個人個性化定制，現(xiàn)場調(diào)配最有針對性的肌膚喚醒方案。
Glass materials are used to fulfill the function area division and reasonable circulation while introducing light so that the small space is not cramped, and the inside and outside are more interactive. At the same time, on the product display, the technical crystallization of the brand's deep research is also fully displayed, highlighting the brand differentiation through scientific medical forms such as infusion bags and injections. This is also one of the biggest features of SKINLALA, which is customized for individuals and dispenses the most targeted skin awakening program on the spot.
墨
Ink
面部注氧、面部普拉提、頭皮護(hù)理、及身體SPA，都需要更加舒適放松的光線。顧客從前廳進(jìn)入到客區(qū)，瞬間會安靜下來，來到一個靜謐的黑色空間。頭皮護(hù)理區(qū)閃爍著藍(lán)色的星空頂，墻面輔以投影，在黑色幕布簾拉上的一刻具有劇場般的感受。照明在這個空間極為克制，用地腳燈指引路線。所有的設(shè)備被整齊的收納在頂部的黑色不銹鋼槽中，弧形的頂面和玉砂玻璃打破窄長走廊的單調(diào)感。
More comfortable and relaxing lighting is required for facial oxygenation, facial Pilates, head care, and body spa. When customers enter the guest area from the front hall, they will become silent in an instant when coming into the quiet black space. The head care area has a shimmering blue starry ceiling, supplemented by projections on the wall, creating a theater-like feeling as the black curtain is drawn. Lighting is extremely restrained in this space, where footlights are used to guide the way. All the equipment is hidden in the black stainless steel slot at the top, and the curved top and jade sand glass break the monotony in the narrow and long corridor.
室
Room
每個房間門口均配有發(fā)光亞克力指示牌，房間內(nèi)配有智能燈光及音響系統(tǒng)。無人狀態(tài)的操作間會呈現(xiàn)低亮度模式并靜音狀態(tài)。隨著客人靠近房間，室內(nèi)的燈光會緩緩亮起，并隨著客人的進(jìn)入，啟動“歡迎模式”，自動播放歡迎語及音樂。同時智能面板可以滿足顧客及工作人員的呼喚功能。
With a luminous acrylic sign on the door, each room has intelligent lighting and sound systems, which has a low-light and silent mode when unoccupied; when the guests approach the room, the lights will slowly light up, and as the guests enter, the "welcome mode" will be activated, and the greeting words and music will be played automatically. What’s more, the smart panel can meet the calling function of customers and staff.
妝
Makeup
化妝間位于客區(qū)左側(cè)，和所有空間一樣，吾覺設(shè)計團(tuán)隊注重每一個細(xì)節(jié)，將不必要的設(shè)備，風(fēng)口等全部巧妙的藏在了隱形處，保證每一個小空間的純粹。拱形元素在這個空間依然延續(xù)，營造一個有趣味的化妝室。柔和的光環(huán)境提供了拍照的磨皮效果。
女士休息室位于賓客區(qū)的左側(cè)。與所有其他空間一樣，ISENSE DESIGN 注重每一個細(xì)節(jié)，將所有不必要的設(shè)備和通風(fēng)口隱藏在無形的地方，以實現(xiàn)一個小的純凈空間。拱形設(shè)計元素在這個空間中延伸，創(chuàng)造了一個有趣的化妝間，柔和的光線環(huán)境具有適合拍照的圖像肖像效果。
